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What’s the relationship between marketing and leadership?

The best time to learn the definition of marketing was when you started your company. The second best time is now.
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The best time to learn the definition of marketing was when you started your company. The second best time is now.

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What’s the relationship between marketing and leadership? The answer is easy. There isn’t.

Marketing is still confused with advertising or communication or branding or exhibitions or social media.

Marketing is still that budget item you cut first. Marketing is still something the boss doesn’t understand. And sometimes even the marketing manager.

Marketing needs leadership more than any other business department.

That’s a relationship I suggest you start today.

The best time to learn the definition of marketing was when you started your company. The second best time is now.

You can comment on the original Linkedin post here: https://www.linkedin.com/posts/gabrielecarboni_marketing-leadership-beahero-activity-6612748331519102976-bGDg/

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Defined by Going Global UK: "LEADING EXPERT IN INTERNATIONAL DIGITAL MARKETING STRATEGIES". Among the 5 major Italian marketing influencers according to Digitalic. Coordinator of the Networking Club of Philip Kotler at the Italian Marketing Foundation. The only Italian who accomplished the MIT Digital Business Strategy Executive Program about Digital Transformation (Massachusetts Institute of Technology). Co-founder of Weevo, co-publisher of Il Giornale delle PMI, author of "Strategie web per i mercati esteri", Hoepli 2016 (Digital Strategies for International Markets).

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